Business of Storytelling
Blue Ant Media hosts a yearly event called the Business of Storytelling. I created the overall aesthetic and chose colours/typefaces that provide a positive and friendly experience. The pastel tones and use of white space creates an elegant, yet inviting atmosphere. In addition to the digital branding, we also incorporated the colours in physical forms such as desserts and decorative pieces.
![_E8A7746.jpg](https://images.squarespace-cdn.com/content/v1/603013eed773a2255bf2c7bc/bfb41393-330f-4015-9a35-c65bbdbbe261/_E8A7746.jpg)
![_E8A7609.jpg](https://images.squarespace-cdn.com/content/v1/603013eed773a2255bf2c7bc/7b20baa7-0b03-4cca-b9d6-a210a023dc7e/_E8A7609.jpg)
![_E8A7591.jpg](https://images.squarespace-cdn.com/content/v1/603013eed773a2255bf2c7bc/db085ff5-e133-47c5-b29b-48f4b1b5c6ec/_E8A7591.jpg)
![_E8A7814.jpg](https://images.squarespace-cdn.com/content/v1/603013eed773a2255bf2c7bc/b16089ec-0ce2-41c6-8fb7-901f4bb1672d/_E8A7814.jpg)
![_E8A7610.jpg](https://images.squarespace-cdn.com/content/v1/603013eed773a2255bf2c7bc/7cf9d5aa-90a4-46f0-be05-e538075cc548/_E8A7610.jpg)
![_E8A8302.jpg](https://images.squarespace-cdn.com/content/v1/603013eed773a2255bf2c7bc/34647e89-f39f-423a-9510-1f3cab133c0a/_E8A8302.jpg)
![BAM_Storytelling_BAM.jpg](https://images.squarespace-cdn.com/content/v1/603013eed773a2255bf2c7bc/54baa99a-bac7-4f0e-8c68-2d4ead8598f2/BAM_Storytelling_BAM.jpg)
![BAM_Storytelling_Background_lightblue.jpg](https://images.squarespace-cdn.com/content/v1/603013eed773a2255bf2c7bc/ce226227-1024-4f95-a096-69b5c5e11d69/BAM_Storytelling_Background_lightblue.jpg)
![BAM_Storytelling_WorldMap.jpg](https://images.squarespace-cdn.com/content/v1/603013eed773a2255bf2c7bc/8ec80375-d12f-4833-a791-bdc81b71eda5/BAM_Storytelling_WorldMap.jpg)
![BAM_Storytelling_Background_navy.jpg](https://images.squarespace-cdn.com/content/v1/603013eed773a2255bf2c7bc/ec6353e4-5d14-4fcd-8e01-45de3240e428/BAM_Storytelling_Background_navy.jpg)
![BAM_Storytelling_CottageLife_Collage.jpg](https://images.squarespace-cdn.com/content/v1/603013eed773a2255bf2c7bc/cf251560-9ac4-43f1-b463-b494f1fc6995/BAM_Storytelling_CottageLife_Collage.jpg)
![BAM_Storytelling_Background_pink.jpg](https://images.squarespace-cdn.com/content/v1/603013eed773a2255bf2c7bc/83ac8691-42af-4b72-a139-605769890e3a/BAM_Storytelling_Background_pink.jpg)